I ran media companies for a number of years. When they made money (as in the 80’s -90’s) they were highly respected and produced largely middle of road political coverage.

After the internet crash followed by the Recession, media not only didn’t recover, it lost its advertising relationship, and digital finally came into its own.

When the revenue stream began to narrow, news staffs were cut, copy editors let go, journalism started to feel like a football team that lost its first string. Morale suffered, journalists realized their careers depended on clicks, which in turn was affected by their social media followers. That led to racier, more polarized coverage because after all, followers love nothing more than a food fight.

You now have an industry in search of a business model that in its heart does not want to be a business.

Written by

Producer of Extraordinary Lives 2019 @TellyAwards for documentaries @ IconicVoices.tv; Author of Be Somebody @ jeffcunningham.com; ex-publisher @Forbes

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