GE: Failure To Transform

As GE turned into a shipwreck in what seemed like a matter of months, pointing fingers at the captain became a parlor game. That was how the media missed the real problem.

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Interviewing Jeff Immelt in the GE studio

The Backstory

The Today Show

The Secret

Disaster

Transformation Failure

Written by

Producer of Extraordinary Lives 2019 @TellyAwards for documentaries @ IconicVoices.tv; Author of Be Somebody @ jeffcunningham.com; ex-publisher @Forbes

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